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How might we..? Stories from a Lifetime in Innovation

Ever wonder how the Simplexity Thinking system came about? Who sparked the phrase "How might we...?" Or perhaps just wondering how some of the toughest challenges in innovation were solved... for the very first time? Join Min Basadur as he returns to Simplexity ground zero and shares insights, origin stories, and some of the greatest Simplexity successes from the last 40 years.

What will you learn:

  • The beginnings of Simplexity Thinking: building beyond the Osborn-Parnes Creative Problem Solving Model
  • The first challenge mapping using “How might we..?”;
  • Insights from case studies from the earliest days to the present;
  • Building and sustaining an innovative problem finding and solving culture;
  • Trends and futures: What’s next in creative problem solving.

This webinar is now complete. You may view the archived video above.